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The latest miscellaneous articles, advice and insights from the ProfileTree team.

The Role of Augmented Reality (AR) in Digital Marketing Strategies

Ciaran ConnollyCiaran Connolly // 11th March 2024

Similar to businesses shifting online, marketing efforts have largely shifted online as well. Digital marketing strategies embrace a range of online tactics and channels brands use to promote their products and services. Search engine optimization (SEO), social media marketing, email marketing, content marketing, and pay-per-click (PPC) advertising are no longer innovative approaches. These are common […]

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Misused Statistics in the Media: The Ultimate Guide

Maha YassinMaha Yassin // 26th February 2024

You’re scrolling through your newsfeed, bombarded with headlines screaming about a new study linking coffee to cancer. Panicked, you ditch your morning latte, only to discover a week later that the research was based on a tiny group of overcaffeinated hamsters and has no bearing on human health. Welcome to the wild world of statistics […]

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Java Object-Oriented Programming: Your Comprehensive Guide

Ciaran ConnollyCiaran Connolly // 4th March 2024

Java Object-Oriented Programming (OOP): a paradigm shift that revolutionized software development, empowering programmers to build complex applications with modularity, reusability, and maintainability at their core. But what exactly makes Java OOP so special? And how does it differ from other programming approaches? This introductory exploration dives deep into the heart of Java OOP, unraveling its […]

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Revolutionizing Healthcare CRM with Innovative Digital Solutions

Ciaran ConnollyCiaran Connolly // 26th January 2024

Delivering exceptional patient care, optimizing operational efficiency, and improving overall health care depend on effective customer relationship management (CRM) in an ever-changing health care environment. Leading content marketing companies easily work with hospitals to incorporate CRM into their daily operations. This integration is achieved through a blend of sophisticated website design, high-performance web development, and […]

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How To Create YouTube Thumbnails: Amazing Design Tips To Generate More Clicks

Nuala DaviesNuala Davies // 11th January 2024

Imagine you’re scrolling through YouTube, trying to find something to watch. What captures your attention? A plain, unedited stock image, or a high quality, interesting visual that has been edited to include colourful text and a snappy call to action?  Taking the time to consider how to create intriguing YouTube thumbnails is the key to […]

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The Importance Of Instagram Reels: Incredible Tips To Grow Your Video Content

Nuala DaviesNuala Davies // 4th February 2024

Instagram Reels are undoubtedly Meta’s response to the explosive success of micro content. These short, snappy 90 second videos present a world of opportunity in the world of content creation and are a great opportunity to help build rapport with your customers online. Within this blog we will discuss the importance of Instagram reels and […]

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Navigating The Instagram Algorithm: Top Tips for Better Content Visibility

Nuala DaviesNuala Davies // 23rd January 2024

Wondering how the Instagram algorithm works? Look no further.  Instagram has established itself as an absolute powerhouse of a social media platform. With over two billion active monthly users worldwide, this platform has extensive potential for both brands and individuals hoping to expand reach and engage with a broader audience. Therefore, mastering the algorithm within […]

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Establishing Your LinkedIn Profile: Amazing SEO Tips To Grow Your Page

Nuala DaviesNuala Davies // 14th February 2024

Social media is an essential tool for businesses and individuals. Among the various platforms available, LinkedIn stands out as a powerful resource for reaching a professional audience, building relationships, and enhancing brand visibility.  We believe that by crafting effective and strategised SEO you can leverage your LinkedIn profile, expanding your reach, broadening your network and […]

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What is Digital Marketing? The Essentials made clear

Nuala DaviesNuala Davies // 11th February 2024

Digital marketing is the use of digital channels to promote products or services. It encompasses a wide range of activities within the digital landscape. Whether you are already an established business online or completely new to digital marketing, taking the time to brush up on these digital marketing fundamentals will help you elevate your business […]

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How to Block a Website on Chrome: Your Step-by-Step Guide to a Distraction-Free Browsing Experience

Ranel VialaRanel Viala // 23rd January 2024

How to Block a Website on Chrome? The internet is like a big library, but it can also be like a playground with lots of distractions. Sometimes, we find websites that don’t help us work or study, and sometimes we see things we don’t want to see. So, learning how to block certain websites can […]

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Mastering Excellence: The Dynamic Power of Landing Page Optimisation Tools

Ranel VialaRanel Viala // 13th November 2023

The Importance of Landing Page Optimisation Tools Landing Page Optimisation Tools: In the fast-paced world of digital marketing, your website’s landing pages are the initial impression you create on potential customers. That’s why optimising them is crucial for success, as they can either make or break a visitor’s perception of your brand. These tools serve […]

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Creating a Stunning Online Presence: GoDaddy Website Builder Tips and Tricks

Ranel VialaRanel Viala // 12th November 2023

GoDaddy Website Builder : Tips and Tricks In today’s digital age, the internet is often the first place people turn to when they want to learn more about something or someone. Whether you’re running a small business, showcasing your art, sharing your thoughts through a blog, or starting a new venture as an entrepreneur, your […]

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Random Website Generator Adventures: Discover New Online Worlds with Our Easy Guide

Ranel VialaRanel Viala // 11th November 2023

Ever feel like you visit the same websites all the time? A Random Website Generator can be a fun tool for all of us who feel stuck visiting the same websites repeatedly. The internet is massive, filled with interesting places we’ve never been to, and this tool helps us explore them easily. Just one click, […]

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Unlock Success with These 10 Essential Instagram for Business Tips You Need to Know

Ranel VialaRanel Viala // 11th December 2023

What essential knowledge can we acquire about Instagram for Business? Instagram for Business has evolved significantly, moving beyond its roots as a platform primarily for photo sharing. Today, it stands as a dynamic tool that empowers businesses to forge meaningful connections with their target audience, strengthen their brand identity, and boost conversions like never before. […]

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From Pixels to Profits: Exploring the Gaming Industry Statistics for 2023

Miranne KhaledMiranne Khaled // 11th January 2024

The gaming industry stands as a captivating and pioneering force in the world of technology, captivating audiences globally with its immense cultural significance and continuous technological advancements. With the integration of cutting-edge technology, gaming companies across platforms like PCs, consoles, and mobile devices have successfully brought their mesmerising games to over three billion individuals.  Undoubtedly, […]

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3 Exciting Social Media Trends Revolutionising Digital Marketing

Claire MulliganClaire Mulligan // 11th February 2024

In the ever-changing world of digital marketing, social media trends can be challenging to keep up with and implement these trends in your digital marketing strategy. Due to the 24/7 and vibrant nature of social media, social media trends are constantly changing, so it’s important for businesses and marketers to remain aware of trending topics and content.

Social media trends indicate how consumers are currently behaving and how they respond to different types of content. Once businesses and marketers identify social media trends, they can implement these into the digital strategy and ensure that their content creation is relevant and therefore will rank highly.

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Resistance During a Change Management Process: The Right Way to Deal with It

Noha BasionyNoha Basiony // 24th May 2023

Managing businesses can be done in so many different ways. Apart from deciding your company’s values and mission, setting goals, creating a financial plan, and marketing your business, managing your employees could be the most critical one, for they are the true essence of your company, without which there is no way for you to […]

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A Deep Dive Into TikTok Statistics UK Edition 101: Great Statistics You Need To Know

Claire MulliganClaire Mulligan // 21st January 2024

TikTok statistics UK edition provide insight for businesses and marketers into consumer behaviour and current trends that are capturing the attention of online users. 

Since the launch of TikTok in 2016, the social media app has dramatically changed the digital marketing landscape as more businesses generate short video content to promote their products and services.

As social media marketing trends are constantly changing, it is important for businesses and marketers to remain up-to-date on the latest TikTok statistics UK edition to ensure that their digital strategy will remain relevant to their target audience.

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6 Instagram Hacks You Need: A Complete Guide to Instagram

Claire MulliganClaire Mulligan // 17th December 2023

Instagram has gone through many changes over the years since it started as a photo app to capture must-see moments with friends and family. In recent years, several new features and tools have been introduced to market your business on Instagram, such as reels, stories, lives, stickers, and scheduling. 

Although keeping up to date with the Instagram algorithm can be overwhelming, our complete guide on Instagram hacks will help you feel confident with your digital marketing.

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Marketing On Facebook 101: The Ultimate & Easy Guide You Need To Facebook

Claire MulliganClaire Mulligan // 3rd November 2023

With algorithms and social media trends constantly changing, it can often be difficult keeping up with everything you need to know about marketing on Facebook. 

However, this ultimate guide to Facebook will help you remain on top of Facebook and social media marketing

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