Explore our work & see the results
The latest social media marketing articles, advice and insights from the ProfileTree team.
ProfileTree // 8th November 2023
What is Snapchat used for? Snapchat is a popular social media and messaging app that has multiple uses. The app is best known for its disappearing photo and video messages called Snaps. Users can send Snaps to friends that will disappear after being viewed once. Snapchat also features Stories, which are collections of Snaps that […]
ProfileTree // 7th November 2023
Are you ready for the most awesome list of the best Instagram hashtags to get you more followers? This list of popular Instagram hashtags contains many things that users find interesting, such as: Instagram says that the service is a visual story-telling system, as promoted by the Instagram FAQ, which allows users to send photos […]
ProfileTree // 14th February 2024
If you’re curious about the digital advertising world and are wondering where to start, we’re here to give you a 101 guide, one social media platform at a time. In this blog, we will look at Snapchat advertising – but first, a little introduction… What Is Snapchat? Snapchat is a video and image-sharing social media […]
ProfileTree // 14th February 2024
Snapchat geofilters are artwork users create to represent a specific location, like a landmark, a city, a university, a business, or an event. This can be a fun way for brands to create a sense of community and increase their user exposure. They can be used by other Snapchat members as overlays when they submit […]
ProfileTree // 14th February 2024
What is social media marketing? If you’re a business owner, you’ve heard over and over how important social media marketing is to your brand. Understanding what it is and what it isn’t can assist in making the right decisions that will impact your online presence. Social media marketing is how your team gets traffic and […]
ProfileTree // 12th December 2023
You can’t be online 24 hours a day, seven days a week. That’s impossible for you or anyone else to do, especially if you expect to run your business effectively. But, if you run an international business and you’re based in the UK, you want your customers in the US, Asia and elsewhere in Europe […]
ProfileTree // 19th November 2023
Getting more subscribers and views on YouTube takes time and effort. But by following proven YouTube SEO and marketing strategies, you can grow your channel faster. In this comprehensive guide, we provide 10 tactics to increase YouTube views and subscribers based on the latest YouTube algorithm and expert research. Globally, there are more than a […]
ProfileTree // 11th February 2024
The history of Twitter shows the service started in 2006, and in less than six years, it exceeded over 100 million users, who post 340 million+ “tweets” daily. Tweets are short, 140 characters or less, messages from members to their Twitter followers. Tweets may also be links to websites, photos, videos, audio recordings, live events, […]
ProfileTree // 5th November 2023
Hashtag tracking is useful for advertising agencies, public relations firms or departments, senior executives, news agencies, journalists, and those involved with marketing. It is useful for all of these groups and even for individuals who are working to build up an online following. Real-time hashtag tracking tells what is going on moment-by-moment. Hashtag analytics is […]
ProfileTree // 5th November 2023
Facebook organic reach in 2023 takes strategy and consistently posts the right content types. With Facebook’s algorithm changes over the past few years, brand pages have seen significant declines in organic reach, now averaging below 5%. This makes it challenging to get content shown to your target audience without paid promotion. The key is optimizing […]
ProfileTree // 17th December 2023
Tweet chats have become an extremely popular tactic for brands looking to engage audiences on Twitter. Recent data from Sprout Social shows that 60% of Twitter users participate in tweet chats weekly. Tweet chats allow you to connect directly with your target audience and industry influencers in real-time. Participants use a designated hashtag to discuss […]
ProfileTree // 15th February 2024
Statista showed that social media users would exceed 4.9 billion in 2023. This is about half of the entire human population on Earth. It’s expected to reach 5.85 billion social media users globally by 2027. Social media audits have become crucial for businesses in 2023. With over 4.55 billion global social media users, platforms like […]
Miranne Khaled // 11th February 2024
Over the past two decades, social media has become an integral part of our lives, seamlessly blending into our daily routines and surpassing its status as a mere luxury to become a necessity. However, recent studies have sounded alarms about the detrimental effects of excessive social media usage. These studies have cast a sombre cloud […]
ProfileTree // 11th February 2024
Social media enables brands to engage with current and potential customers, drive awareness, and promote products. In this guide, we’ll examine the top social platforms and effective marketing strategies. It will be a big year for social media and content marketing. Businesses and consumers alike will use social media as a platform to be in […]
ProfileTree // 17th December 2023
The list of social media sites is constantly changing and growing. The popular features include chat rooms, instant messaging, and sharing photos and videos. Some social media systems are designed specifically for mobile devices. It is also now possible to share live video streaming. There is something for everyone on this list of social media […]
ProfileTree // 8th March 2024
Social media marketing should be an essential part of any digital marketing strategy. As social media platforms continue to gain traction as one of the quickest and most personalized ways to engage your audience, not having any elements in your day-to-day interactions could hurt your conversions and revenue streams. There are several benefits of social […]
ProfileTree // 1st November 2023
The Importance of Social Media: Social media marketing provides valuable benefits for brands looking to expand reach, gain insights, boost SEO, convert sales, and more. Developing a strategic presence on social platforms should be a priority for today’s businesses. Social media has become a major component of companies’ marketing strategies. This is true whether you […]
ProfileTree // 17th December 2023
Facebook likes are a valuable metric for any business or individual on the platform. They can help to increase brand awareness, generate leads, and drive sales. However, getting more Facebook likes can be challenging, especially in today’s competitive landscape. This comprehensive guide will give you the tips and strategies you need to get more Facebook […]
ProfileTree // 31st October 2023
Reddit, for marketing, is a powerful tool. There’s just one problem. Redditors hate marketing. If you go on Reddit and act like a marketer, you will not be successful. There are ways to be successful on Reddit, but is it worth the trouble? What’s so special about Reddit? As social media platforms go, Reddit is […]
ProfileTree // 13th January 2024
Instagram Likes – Although Instagram may be touted as a picture and short video-sharing tool, it is definitely a platform that should be considered for your business. Why? For one, Instagram quickly humanizes a brand, making it more visible to consumers and even the competition. With over 500 million active users, something is fueling the […]
Miranne Khaled // 11th February 2024
The prevalence and impact of social media in our modern society is truly astonishing. Today, people turn to social platforms to stay connected with their friends, family, and communities and for businesses to promote their products and address customer concerns effectively. In fact, many consumer-oriented websites now incorporate social features like comment fields to foster […]
ProfileTree // 11th February 2024
In today’s digital landscape, podcasts have become an invaluable educational resource for marketers looking to stay on top of the latest trends and best practices. With in-depth commentary from leading experts, podcasts provide actionable insights that can help elevate your social media and digital marketing strategies. This guide will explore the top 10 must-follow social […]
ProfileTree // 21st January 2024
The following WhatsApp Business Features can alter how you communicate online with clients or consumers for good. About 300 million people use WhatsApp every day. This staggering number has inspired the company to work on a Business API, WhatsApp Business, to nourish and cultivate relationships between small companies and consumers. The app works its magic […]
Nouran Ashraf // 14th January 2024
Feeling a bit swamped by the sheer surge of e-commerce and struggling to stay in step with its trends? It’s completely normal; it can be rather daunting, especially when faced with statistics revealing that global e-commerce sales exceeded an incredible $5.7 trillion in 2022! This blog is designed to slice through this knotty confusion and […]
carol // 11th February 2024
Social media addiction is a big concern in our digitally-dominated era. It is defined as the excessive and compulsive use of platforms like Instagram, Facebook, and TikTok, often at the expense of real-life interactions and activities. This phenomenon is caused by a relentless desire for virtual validation, persistent checking of notifications, and an incessant need […]
carol // 11th February 2024
Navigating the bustling world of social media marketing can be like sailing without a map if you don’t have the right information at your fingertips. Without knowing the relevant statistics of existing platforms – how people behave on them and how they perform for different industries – you’ll be lost at sea. That’s where the […]
ProfileTree // 4th February 2024
That little blue checkmark next to a Twitter handle has long been held in high esteem. You see, one of the highest forms and rankings of social media currency is a verification logo on popular networks like Facebook, Instagram, and Twitter. Find out how to get verified on Twitter! Though all of them are operated […]
carol // 14th February 2024
Social media is everywhere! It’s a key part of how we talk to friends and how businesses talk to us. From Facebook to Instagram, these platforms bring together a huge number of people from all over the world, shaping how we shop, think, and interact. In this article, we’ll dig into this world, looking at […]
carol // 11th February 2024
Exploring the world of social media can be like stepping into a colorful, bustling marketplace, where each platform is a different stall, offering unique and exciting ways for businesses and people to talk and connect. Places like Facebook, Instagram, and LinkedIn are like popular meeting spots, each with its own special way of letting businesses […]
Ranel Viala // 5th October 2023
How can you Elevate your social impact with snapchat streaks? Snapchat Streaks have become a defining element of today’s fast-paced digital age. In a world where staying connected with friends and maintaining meaningful relationships can be challenging, platforms like Snapchat have introduced a unique and engaging feature that has transformed the way we interact and […]
carol // 21st February 2024
Let’s take a trip back in time to try to answer the question of “when was social media invented”. It all started with simple online chat rooms and message boards where people first began talking to each other through their computers. From there, we saw the creation of the very first websites, like SixDegrees.com, that […]
Ranel Viala // 2nd October 2023
Exploring the Power of Instagram Reels for Your Brand Leading the charge in the fast-moving social media landscape is Instagram Reels. Rolled out by Instagram in August 2020, this feature is all about crafting engaging short videos. For brands and businesses looking to make a real impact, keeping up with these trends is vital. Since […]
Ranel Viala // 11th February 2024
Unlock the Power of Social Media Marketing to Boost Your Business Social media marketing in today’s digital age has become an essential tool for businesses. It’s like having a shop on a bustling street where billions of potential customers pass by daily. With this in mind, there are great opportunities for social media marketing. Popular […]
Ranel Viala // 2nd October 2023
Unlocking the Potential: Key Influencer Marketing Trends In today’s rapidly evolving digital age, influencer marketing has emerged as a dynamic and transformative force that is reshaping the landscape of brand collaborations. It’s no longer just a trend; it has become a fundamental strategy for businesses seeking to amplify their online presence. Brands are recognising the […]
Ciaran Connolly // 21st January 2024
Influencers are the leading marketing statistics on social media. This is indeed a growing strategy to discover your identity and make you a brand for boosting engagement. Becoming a social media influencer requires a lot of hard work and effort, and it is not easy to get fame and recognition overnight; it takes a lot […]
Miranne Khaled // 19th September 2023
Everywhere you walk around, everyone you encounter will be burying their noses into their little screens. We’ve grown so obsessed with using our smartphones that it has become the norm. Social media platforms are numerous today, giving us more reasons to surf the internet for longer. While we keep refreshing our feeds and searching for […]
People buy from people, not from websites. You know it’s true. But what does “people buy from people” really mean, and how can you take action now so that your business can benefit from it? It’s all about getting your business out into the sphere of social media and then working on it.
Simply put, social media are internet services that let you interact with others and share and create content through online communities. They present great marketing opportunities for businesses of all sizes. You can use social media to:
In today’s market, harnessing the power of social media is a must if you want to grow your business and grow your brand. From a simple Instagram post to Facebook announcements, there is practically no end to the new opportunities that a carefully managed social media campaign can bring. With this in mind, any entrepreneur or aspiring entrepreneur who has yet to try out the power of social media needs to start working on creating a stronger online presence.
Building a strong social presence and connecting with your audience on social media is time-consuming and can be tough. These platforms are constantly changing, and so it’s not something you can just put up and expect it to run itself. Continue the conversation and you will continue to build relationships with your audience and your potential customers. If you take the time to nurture those relationships and provide value, then your business will benefit as a result. Social networks are powerful, and in a world where people buy from people, the relationships you build online can mean everything for your business.
